Adding images, logos, or texts to your company’s envelopes will give a personal and professional touch to your shipments. Below, we discuss three printing techniques that will allow you to customize your envelopes with your brand effectively:
1. Laser Printing
Laser printing is the most commonly used direct paper printing method today and is also the fastest among the three methods discussed.
• Precision and Speed: It is a precise method that allows high-quality color printing at great speed.
• Finish Limitations: Does not allow metallic finishes in images, as printing is done in the CMYK color format (cyan, magenta, yellow, and black), which limits the incorporation of metallic tones.
• Not Recommended for Self-Sealing Envelopes: Not ideal for envelopes that have two glue strips, one on the flap and one on the body, facilitating their closure.
Considerations:
• Paper Weight: Between 80-300 g/m².
• Envelope Sizes: From size C7 (82x113 mm) up to 324 mm (on the shortest side of the envelope).
Laser printing is perfect for businesses that require fast, high-quality color prints without the need for metallic finishes.
2. Offset Printing
Offset printing is an indirect method that, although has longer delivery times compared to laser printing, remains very popular due to its quality and versatility.
• Indirect Process: Ink is first applied to a metal plate with a photosensitive film, then transferred to a rubber roller, and finally printed onto the paper.
• Design Versatility: Ideal for printing simple, single-color designs, including metallic finishes.
• Size Adaptability: Compatible with envelopes ranging from size DL (220x110 mm) up to 324 mm (on the shortest side of the envelope).
Offset printing is recommended for large print volumes where solid color quality and special finishes like metallic are desired.
3. Serigraphy
Serigraphy is a direct printing method that transfers ink through a mesh stretched over the areas corresponding to the image.
• Direct Process: Ink is forced through the mesh using a squeegee or rubber brush, blocking the passage in undesired areas.
• High Durability: Ideal for cardboard envelopes with weights over 300 g/m² and large sizes like C3 (457x324 mm).
• Special Finishes: Allows for color printing and metallic finishes, offering a wide range of aesthetic options.
Additional Features:
• Delivery Time: Requires more days for production and delivery.
• Versatile Applications: Perfect for padded envelopes, gusseted envelopes, rope and washer closure envelopes, and other types of special envelopes.
Serigraphy is ideal for businesses seeking high-quality printing with advanced customization options, albeit with longer delivery times.
Which Printing Method to Choose?
If you’re still unsure about which printing method is best suited for your envelopes or which type of envelope would be ideal for your business, our team is here to help. We can advise you and help you choose the best option once we have received all the necessary information via our email.
Conclusion
Customizing your company’s envelopes with images, logos, or texts is an excellent way to strengthen your brand and leave a professional impression on your customers. Understanding the differences between laser printing, offset printing, and serigraphy will enable you to make an informed decision that aligns with your business needs and goals.
Take the next step in personalizing your shipments and stand out with our specialized printing services! Contact us today to discover how we can help you create unique and professional envelopes for your business.